Technology is redefining what contemporary art can be. From lenticular prints that shift with movement to augmented reality artworks that extend beyond the frame, artists are using new tools to create immersive, interactive experiences. This article explores how lenticular, 3D, holographic and AR art are changing the way we view, collect, and live with contemporary art.

The WOWOW Gallery unveils a new collaboration with award-winning illustrator and textile designer Emily Carter — reimagining one of her signature silk scarf designs as a 3D limited-edition print. This exclusive artwork combines fine-art craftsmanship with contemporary innovation, available only through The WOWOW Gallery.

The WOWOW Gallery’s 2025 Manchester Art Fair presentation explores three distinct yet connected walls — from bold contemporary abstraction to reimagined classics and oriental-inspired works. With a focus on craftsmanship, creativity, and accessibility, we’re also debuting our Under £1000 Collection to help new collectors start their art journey.

Lenticular and AI-generated art are transforming modern collections - merging classical inspiration with digital innovation. Whether your walls feature Old Masters or bold contemporary pieces, discover how to curate, balance, and showcase these dynamic artworks for maximum impact.

A spotlight on three visionary artists within the WOWOW orbit — Darien Davis, Jonathan Mitton and Willy — each reshaping visual culture through emotionally driven, world-building approaches to image-making.

At The WOWOW Gallery, we’re celebrating the female digital artists who are reshaping the relationship between art and AI. From Lula B’s introspective dreamscapes to Arulla’s feminist reinterpretations and Lara Julian’s spiritual geometry, these women aren’t following the machine — they’re leading it.

WOWOW Gallery made its debut at the British Art Fair 2025, exhibiting under Digitalism at Saatchi Gallery. Specialising in lenticular printing and AI-influenced art, the gallery showcased a curated selection of digital works and celebrated collaboration within the growing AI art community.

At The WOWOW Gallery, AI meets human creativity. Our artists- ranging from CGI experts to AI specialists - use generative tools alongside hand alteration to produce dynamic lenticular and holographic art. Discover why we believe the best future for art lies in hybrid approaches, where technology amplifies but does not replace the human vision.

WOWOW Studio is where accessibility meets innovation. As the sister project of The WOWOW Gallery, it’s dedicated to making our dynamic art medium available to everyone. With the Masters Re-Discovered series, experimental sample sales, and an upcoming 2026 service that lets you convert your own images into lenticular motion art, WOWOW Studio is opening the door to a new era of affordable, interactive art.

Mysterious yet magnetic, Willy & Arulla are the private duo redefining how we experience art. Their work combines Rococo grace with modern abstraction, brought to life through lenticular motion. At The WOWOW Gallery, their pieces shift and evolve as you move—inviting viewers to linger, discover, and re-discover.