AI GENERATIVE ART
AND WHY WOWOW SUPPORTS IT
AI is no longer just for tech wizards and sci-fi plots - it’s now a paintbrush, a sculptor’s tool, and in some cases, an entire creative studio. At The WOWOW Gallery, we believe AI generative art represents one of the most exciting shifts in contemporary creativity. But what exactly is it, how does it work, and why do we think it deserves a place on your walls?
WHAT IS GENERATIVE AI?
In simple terms, AI generative art is artwork created with the assistance of artificial intelligence. Instead of traditional brushes or chisels, artists use algorithms and machine learning models to generate visuals based on text prompts, references, or data sets. These tools interpret your input and produce imagery that ranges from hyper-realistic portraits to abstract dreamscapes.
Generative art doesn’t replace the artist - it expands their possibilities. It’s like handing a chef a whole new pantry of ingredients and watching them create something utterly unexpected.
TYPES OF AI GENERATIVE ART:
AI art isn’t one-size-fits-all. Here are some of the most common approaches:
Text-to-Image Generation – Enter a descriptive prompt, and the AI creates an image. Perfect for bold concepts and surreal compositions.
Style Transfer – Apply the visual style of one image (say, a Van Gogh painting) to another.
Image-to-Image Generation – Start with an existing photo or sketch, then transform it using AI guidance.
Motion & Video AI – Moving beyond still images, tools now generate short animations and dynamic art sequences.
WHY WOWOW LOVES IT
Our mission has always been about innovation and playfulness in art, and AI fits perfectly into that vision. We work with artists who use AI not as a shortcut, but as a sophisticated tool - combining it with manual refinements to ensure the work feels intentional and deeply crafted.
We believe AI art is not a fad but a new chapter in the history of creativity. Just as photography once disrupted painting (and then became an art form in its own right), AI is doing the same today. We want to champion this movement by curating artists who push boundaries, experiment with new mediums like lenticular printing, and create works that spark conversation.
WANT TO TRY GENERATING ART?
If you’re curious about AI art, here are a few platforms to start your journey:
Midjourney – A community-driven platform for creating stunning, high-quality images via Discord.
Adobe Firefly – Integrated into Adobe tools, ideal for designers who want flexibility and professional-grade output.
Fotor – A beginner-friendly option for creating AI art quickly and easily.
Runway – Perfect for those exploring video and motion-based AI art.
Whether you’re a seasoned artist or just intrigued by the possibilities, these platforms offer a creative playground for experimentation.
IS THE FUTURE OR ART HYBRID?
At The WOWOW Gallery, we’re excited to see where AI will take us, and how it can merge with tactile experiences like lenticular printing. Imagine an AI-generated piece reimagined in 3D or motion format, giving it depth and dynamism beyond the screen. That’s the future we’re building.
Ready to explore AI and contemporary art? Discover our curated selection of works by AI-inspired artists and see how tradition and technology meet in spectacular ways. Explore the collection here.